|What Would it Take for Google+ to Take the Lead?|
|Wednesday, 20 June 2012 23:03|
News flash – new media and traditional media alike enjoy nothing better than doomsday predictions and premature eulogies. As such, Google+ has been suffering a tremendous lashing by most professional critics for the last few months, as underwhelming (and vague) engagement numbers have mixed with independent reports of inactivity. Everyone’s ready to have the Doctors call it on Google+. But we’ve all been wrong before, so I’m going to look at a hypothetical situation in which Google+ would become an overnight sensation.
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