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Digital Marketing News Mobile Marketing Measurement is
main barrier in mobile: IAB Mobile panelist
Digital Marketing News Mobile Marketing Measurement is
main barrier in mobile: IAB Mobile panelist| Measurement is main barrier in mobile: IAB Mobile panelist |
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| Monday, 16 July 2012 16:00 |
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Mobile
Marketer Marketing Sectors Feed >> NEW YORK – A VivaKi executive at the 2012 IAB
Mobile Marketplace said that although the industry is making
strides, measurement continues to be an issue when buying
mobile.
...(Read more)
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