|Netflix Sharpens Focus On DVDs With DVD.com, But Don’t Cry Qwikster. (It’s Staying)|
|Friday, 30 March 2012 04:39|
Netflix has been making a few moves to separate its DVD business more from its streaming operation, and today brings news of the latest move in that direction: the company has bought the domain name DVD.com, the company has confirmed to us. The news raises questions of Netflix possibly getting ready to pull a Qwikster on us after all and separate its streaming and DVD businesses -- something others have suggested it might do -- but TechCrunch understands that there is no plans to spin off its DVD business into a separate company, a la the Qwikster strategy of last year that so qwikly spiralled into a PR disaster for the company, and was then abandoned.
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