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Sheryl Sandberg Tops the List of the 10 Most Influential Social Media Executives E-mail
Thursday, 09 May 2013 04:14
SocialTimes >> 

Lean in for this: Facebook COO Sheryl Sandberg is more influential on social media sites than the company’s founder and CEO Mark Zuckerberg, according to a report that ranks the top 10 executives of popular social media companies.

The list, created by influence analytics company Appinion, is based on a social influence scoring system that measures how positively the public views each executive’s opinions and decisions.

Here were the top 10 social media executives at Facebook, Yelp, LinkedIn, and Twitter:

  1. Sheryl Sandberg, COO, Facebook
  2. Mark Zuckerberg, CEO, Facebook
  3. David Ebersman, CFO, Facebook
  4. Reid Hoffman, Chairman, LinkedIn
  5. Dick Costolo, CEO, Twitter
  6. Evan Williams, founder, Twitter
  7. Michael Sippey, VP product, Twitter
  8. Adam Messinger, CTO, Twitter
  9. Mike Schroepfer, CTO, Facebook
  10. Jeremy Stoppelman, CEO, Yelp

Appionions only found one woman who was influential enough to break into the top 10, but she made it all the way to the top. Male executives from Facebook and Twitter

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Facebook Isn’t Losing U.S. Users, At Least Not Yet, According to Meta-Analysis E-mail
Thursday, 09 May 2013 02:21
SocialTimes >> 

A meta-analysis of user numbers from various sources shows that Facebook is not losing users in the United States, but other markers suggest waning interest in the social network.

Facebook is not seeing declining user numbers in developed markets including the United States, the analysis, conducted by eMarketer, found.

eMarketer expects that Facebook will surpass 1 billion active users this year.

But the use patterns identified by eMarketer did present some troubling news for the Menlo Park-based company. Younger users may not be fleeing the social network, but they are spending less time on it. Older adults make up the network’s fastest growing audience in developed countries. Together, these patters suggest that Facebook faces an uphill battle in retaining its audience numbers over time.

The social network’s strongest growth globally comes from India, Brazil, Russia, Japan and Indonesia, eMarketer found.

Some trackers of

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Have Critics of Yahoo’s Marissa Mayer Changed Their Tune or Just Reduced the Volume? [Study] E-mail
Thursday, 09 May 2013 01:30
SocialTimes >> 

Yahoo CEO Marissa Mayer sparked debate among remote workers worldwide when she introduced a new telecommuting policy in February that sent many of her own employees back to the office.  After a period of silence, Mayer defended her decision, adding that it “was wrongly perceived as an industry narrative.” Wrong or not, she had the public’s attention. This analysis of public sentiment by social media management company SDL shows that while people’s perceptions of Mayer improved when she extended maternity leave for new mothers and added some perks for fathers and adoptive parents, their interest in the story waned overall.

In the presentation below, SDL outlines the volume trend, share of voice, sentiment analysis, and conversational themes related to each set of policies. The extended maternity leave announcement and the parent perks, announced in close succession, are counted as one event.

Mayer’s telecommuting policy got the most attention by far with

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Yahoo Continues Talent Shopping Spree With MileWise and GoPollGo Acquisitions E-mail
Thursday, 09 May 2013 01:08
SocialTimes >> 

Yahoo has acquired the flight search engine MileWise and the Web and mobile polling app GoPollGo.

Both services have already been shuttered. MileWise, which provided personalized flight recommendations based on user preferences and miles rewards memberships, said it will notify users by email on how to export their data.

MileWise’s 10-member staff will join Yahoo’s new New York engineering offices to work on mobile products. The GoPollGo team will also work on mobile products but will join the company’s Sunnyvale headquarters.

Both teams pointed to the growing talent pool at Yahoo as a reason for their decisions to be acquired.

“We’re thrilled to be joining such a talented group of inventors, and can’t wait to get working on the next big thing coming out of Yahoo,” the MileWise team said in a statement.

Of the merger, GoPollGo said, “We share an enthusiasm for building

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Google Allows Users to Save Files Directly to Drive E-mail
Wednesday, 08 May 2013 23:56
SocialTimes >> 

Google has launched a widget that will allow users to save files they find on the web directly to their Drive cloud storage accounts.

“We surf the web for a million different reasons – for everything from school research projects to time-killing memes. And when we find something relevant for us, whether that be our most recent pay stub or just an adorably awesome pic, we may want to save it for later reference or to share with friends in the future,” the company said in a blog post.

The widget spares users from first downloading files to their computer and then uploading them to Google’s cloud storage system.

The feature relies on individual websites to insert the a save button using code provided by Google. As such, it’s unlikely to be widely available for some time.

We’ve inserted a sample below:

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The Top 100 Vines in Vine’s First 100 Days E-mail
Wednesday, 08 May 2013 21:38
SocialTimes >> 

It’s only been 100 days since Vine first appeared on Twitter and users are already sending out 5 Vine videos every second. Video technology company Unruly analyzed 10 million Vines over a one-month period to better understand the sharing patterns surrounding Twitter’s new mobile video app. The study showed that good things come in short, repetitive packages.

During the sample period, the largest number of Vine tweets (19,667) appeared on Monday, April 15 between 3 and 4pm EDT, just after the Boston Marathon explosions.  Typically, weekends were the most popular time to tweet a Vine video, with most of the activity occurring between 10:00 and 11:00 a.m. EDT. The analysts found that there was more activity on weekends than on all of the other weekdays combined.

One Direction’s Harry Styles had the most-shared Vine, which was tweeted more than 47,000 times. Most of the top 100

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Social Media Newsfeed: LinkedIn Channels | Warrants for Social Media? E-mail
Wednesday, 08 May 2013 19:00
SocialTimes >> 

 Click here to receive the Morning Social Media Newsfeed via email.

LinkedIn Releases New ‘Channels’ for Reading Articles and Slide Shows (SocialTimes)
LinkedIn’s front page, LinkedIn Today, has undergone an organizational makeover to make news links and slide shows easier to find. Announced Wednesday, LinkedIn’s “Channels” allow members to browse, sort and follow content by category. paidContent There are some fairly obvious examples such as Economy, Entrepreneurship and Leadership, as well as broader categories such as Healthcare, Technology and Social Media — and a few somewhat more unusual channels too, like “Things I Carry” and “My Best Career Mistake.” Once you pick your categories, the site shows you a redesigned LinkedIn Today page that looks very much like the front page of a magazine website: there is one larger story with a big image at

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Airbnb Find: Sleep in Someone Else’s Car in San Francisco, Just $103 a Night E-mail
Wednesday, 08 May 2013 06:32
SocialTimes >> 

Rents in San Francisco getting you down? Try living in a 1990 Chevy Conversion van for $520 a month. It has no Internet or bathroom, but it has a queen-size bed and it runs!

A studio apartment in the Mission goes for upwards of $1,600 these days — thanks, in no small part, to well paid engineers at successful startups like Airbnb.

The van is parked at the seediest edge of the Mission District, according to the Airbnb listing. It’s not uncommon to see people with financial troubles living in parked RVs not far away.

The van’s owner identifies herself as a freelance writer and hypnotherapist.

 

New Career Opportunities Daily: The best jobs in media.

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LinkedIn Releases New ‘Channels’ for Reading Articles and Slide Shows E-mail
Wednesday, 08 May 2013 05:27
SocialTimes >> 

LinkedIn’s front page, LinkedIn Today, has undergone an organizational makeover to make news links and slide shows easier to find. Announced today, LinkedIn’s ‘Channels’ allow members to browse, sort, and follow content by category.

“As part of our efforts to simplify the product experience, we have chosen a small set of content channels that intersect high-quality content and professional insights that matter most to LinkedIn members,” a LinkedIn spokesperson said.

Some of the channels, like “Things I Carry” and “My Best Career Mistake” are based on LinkedIn’s monthly content packages that incorporate themed essays from LinkedIn’s chosen “thought leaders.”

Others reflect news on popular industries, such as technology and healthcare, or general career advice and tips for both professionals and students.

Currently, there are around 20 channels. The company expects to add more in the future.

New Career Opportunities Daily: The best jobs

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Syrian Government’s Explanation for Internet Outage Questioned E-mail
Wednesday, 08 May 2013 05:24
SocialTimes >> 

Syrian Internet connections yesterday, courtesy CloudFlare

Syria experienced a near total Internet blackout for 19 hours yesterday, and today the government said the outage stemmed from a cut cable, an explanation that security company CloudFlare called “highly unlikely.”

“Syria’s network connects to the rest of the Internet at four distinct points that are geographically separated. For traffic to be terminated entirely, all four connection points would need to be severed simultaneously,” the company explained in a blog post on the incident.

Further, CloudFlare argues a few IP addresses remained functional during the outage, which couldn’t be the case if a cable had been cut.

New Career Opportunities Daily: The best jobs in media.

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Which Beer Generated the Most Social Media Buzz on Cinco de Mayo? E-mail
Wednesday, 08 May 2013 04:20
SocialTimes >> 

Dos Equis was the beer of choice for toasting Mexico on Cinco de Mayo, at least on Twitter.

Expion, an enterprise social media management software company, looked at all brand mentions for ten of the top beer brands between April 24 and May 6 to see how well they did.

While Dos Equis’ spin on the holiday, “Dos de Mayo,” didn’t generate record amounts of buzz, the brand did earn the most mentions (4,746) of any other beer on Twitter in that time frame, including other Mexican beers like Corona (464 mentions) and Tecate.

“For consistency’s sake, Expion is tracking only @ mentions of each brand, which may be why some of the numbers seem low,” explained Expion CMO Mike Heffring. “We feel that @ mentions are the best representation of users engaging or responding with the brand messages.”

Dos Equis’ #DosDeMayo hashtag only generated 1,979 mentions, which the analysts said might have

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Lefkofsky Promises Groupon Will Be More Focused on Local Businesses E-mail
Wednesday, 08 May 2013 03:44
SocialTimes >> 

Groupon reported consolidated revenue of $601 million in the first quarter of 2013, up 7 percent over the first quarter of last year.

Although it reported a net loss of $3.2 billion, it shrunk its solvency gap 10 percent in a year-over-year comparison, and managed to deliver an adjusted earnings per share of $0.03 after a loss last quarter.

“We are encouraged by our results, as our local revenues accelerated and our margins improved over the prior quarter. We had record mobile performance as 45 percent of our North American transactions came from mobile in March, and more than 7 million people downloaded our apps in the quarter,” said chairman acting co-CEO Eric Lefkofsky in a statement.

The company’s share price rose slightly after hours.

Developing. This post will be updated to include the company’s call with investors.

New Career Opportunities Daily: The

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Groupon Will Be More Focused on Local Businesses, Lefkofsky Promises E-mail
Wednesday, 08 May 2013 03:44
SocialTimes >> 

In his first call as acting co-CEO, Eric Lefkofsky promised the company would be more focused, emphasizing its ability to deliver local business deals in a variety of markets.

“At times as an organization, we’ve spread ourselves too thin,” he said, reflecting on Groupon’s initial horizontal expansion beyond daily deals.

Groupon reported consolidated revenue of $601 million in the first quarter of 2013, up 7 percent over the first quarter of last year.

Although it reported a net loss of $3.2 billion, it shrunk its solvency gap 10 percent in a year-over-year comparison, and managed to deliver an adjusted earnings per share of $0.03 after a loss last quarter.

The company’s share price rose slightly after hours.

Lefkofsky pointed to the company’s renewed focus to account for its quarterly improvement.

“By Q4, the overall mix [of offerings] shifted toward newer categories. In 2013, they rebalanced

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How Jay Mohr’s Fox Sports Radio Show Depends on Social Media E-mail
Wednesday, 08 May 2013 03:30
SocialTimes >> 

“If my listeners don’t call, tweet, text, email or Facebook, I don’t have a show,” said Jay Mohr in the latest installment of Mediabistro’s So What Do You Do? The man of multiple media who currently hosts an eponymous show on Fox Sports Radio has an engaged following on social networks, and even got his fans to start tweeting about his sponsors. So how exactly did he manage to do this?

“One day I said, ‘If you tweet about a sponsor and it’s funny, it will always get read.’ That opened the floodgates, and I think it’s hilarious. The tweets I read are very clever, and people really earn their way onto the airwaves with them.”

Read the full interview in So What Do You Do, Jay Mohr, Comedian and Fox Sports Radio Host?

New Career Opportunities Daily: The

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Which Crowdfunding Site Has the Best Terms? E-mail
Wednesday, 08 May 2013 02:55
SocialTimes >> 

Press coverage of Donald Trump’s foray into crowdfunding with FundAnything has said Trump wants to open crowdfunding up to the masses. Which got us curious: Which crowdfunding sites have the most favorable terms for users?

Kickstarter’s takes a 5 cut from successful campaigns. Its payment processor is Amazon Payments, which charges 2 percent plus $0.05 per transaction for bank account debits, 2.9 percent plus $0.30 for credit card transactions transactions above $10 and 5 percent plus $0.05 for transactions below $10.

Most of the crowdfunding sites that have followed in Kickstarter’s shoes have set similar fees, but Trump’s FundAnything and IndieGoGo also offer a twist on the “tipping point model.” They offer a 9 percent fee for projects that don’t reach their goals.

FundAnything charges 5 percent on successful campaigns, while IndieGoGo takes just 4 percent. Both also involve payment processing fees

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How a Picture of Kale Went Viral on Pinterest [Infographic] E-mail
Wednesday, 08 May 2013 02:14
SocialTimes >> 

Even kale can go viral if you follow these tips from Pingage on how to build a better pin on Pinterest. This infographic shows how a picture of leafy greens generated 451 repins, 1,936 site clicks, and 58 new followers in its first 24 hours on the image-sharing site.

The basic recipe calls for tall images and concise, bold captions. Use the top 10 categories to reach the people who will love your pin and post at the time of day when your audience is most likely to see it.

See more details on how kale won over Pinterest users in the infographic below.

 

New Career Opportunities Daily: The best jobs in media.

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Listing for Ex-Girlfriend Shooting Target Removed from Amazon E-mail
Tuesday, 07 May 2013 23:58
SocialTimes >> 

A listing for a bloody mannequin has disappeared from Amazon after feminists complained it was promoting violence against women.

The activist group UltraViolet collected 63,000 signatures on a petition to get rid of the shooting target designed by Zombie Industries that bled when shot and was chillingly called “The Ex.” The first 10,000 signatures appeared within the first 30 minutes of the campaign, the organizers said.

The petition stated, “Zombie Industries ‘The Ex’ shooting target–a large-breasted woman who bleeds when shot–promotes domestic violence and partner homicide and should not be sold on your website. Please remove this horrible product immediately.”

This is not the first of the company’s products to stir controversy. At a recent NRA convention, Zombie Industries was reportedly asked to remove from its booth a display zombie that resembled Barack Obama.

Amazon did not respond to the petitioners,

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TripAdvisor to Start Airing TV Ads E-mail
Tuesday, 07 May 2013 22:23
SocialTimes >> 

TripAdvisor is planning a television advertising campaign to introduce its hotel booking and community review site to a mainstream audience. The company’s co-founder and CEO, Stephen Kaufer, mentioned the plan in last night’s quarterly earnings call.

“We are scheduled to begin testing our first TV ad later this quarter, and you should expect us — expect to see us on air in a meaningful way starting in Q3 in the U.S.,” Kaufer said to call participants. “As always, we will test and learn.”

Last quarter, TripAdvisor saw an average of 200 million monthly unique visitors on its branded sites and now publishes more than 100 million reviews and opinions, the company said.

Another travel site that advertises on television is the deal aggregator Kayak, which is a competitor to TripAdvisor now that the review site has added meta search and display

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The Anatomically Quirky Side of Tumblr E-mail
Tuesday, 07 May 2013 20:52
SocialTimes >> 

The closest thing to cheap visual tricks I consume lies in single-topic Tumblr sites wittily crafted with amateur Photoshop skills. I say witty because it’s a form of pop surrealism that is rather ingenious.

“Surrealism is destructive, but it destroys only what it considers to be shackles limiting our vision.” —Salvador Dali

Pokemon x Nicolas Cage continued…

New Career Opportunities Daily: The best jobs in media.

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Social Media Newsfeed: Glass to Facebook | Foursquare Windows 8 App E-mail
Tuesday, 07 May 2013 19:00
SocialTimes >> 

 Click here to receive the Morning Social Media Newsfeed via email.

Facebook (Unofficially) Lands on Google Glass (AllFacebook)
Although it’s only available to a super-select few, Facebook already has a home on Google Glass. It’s not the official Facebook application, but TechCrunch reports that recently launched photo-sharing app Glass to Facebook uploads photos taken with Google Glass to users’ Facebook accounts. TechCrunch The setup is similar to that of other third-party apps like GlassTweet but requires you to give Facebook permissions to post to your timeline. It only takes a few seconds to get going. Mashable It’s worth noting that there’s currently a security alert on TesseractMobile’s website — the creator of the app — associated with the site’s root certificate. So install at your own risk. SFGate/Business Insider Few people have worn

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