| Thursday, 09 May
2013 04:14 |
SocialTimes >>
Lean in for this: Facebook COO Sheryl
Sandberg is more influential on social media sites than the
company’s founder and CEO Mark Zuckerberg, according to a report
that ranks the top 10 executives of popular social media
companies.
The list, created by influence analytics company Appinion, is based on a social
influence scoring system that measures how positively the public
views each executive’s opinions and decisions.
Here were the top 10 social media executives at Facebook, Yelp,
LinkedIn, and Twitter:
- Sheryl Sandberg, COO, Facebook
- Mark Zuckerberg, CEO, Facebook
- David Ebersman, CFO, Facebook
- Reid Hoffman, Chairman, LinkedIn
- Dick Costolo, CEO, Twitter
- Evan Williams, founder, Twitter
- Michael Sippey, VP product, Twitter
- Adam Messinger, CTO, Twitter
- Mike Schroepfer, CTO, Facebook
- Jeremy Stoppelman, CEO, Yelp
Appionions only found one woman who was influential enough to
break into the top 10, but she made it all the way to the
top. Male executives from Facebook and Twitter
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| Thursday, 09 May
2013 02:21 |
SocialTimes >>
A meta-analysis of user numbers
from various sources shows that Facebook is not losing users in the
United States, but other markers suggest waning interest in the
social network.
Facebook is not seeing declining user numbers in developed
markets including the United States, the analysis, conducted by
eMarketer,
found.
eMarketer expects that Facebook will surpass 1 billion active
users this year.
But the use patterns identified by eMarketer did present some
troubling news for the Menlo Park-based company. Younger users may
not be fleeing the social network, but they are spending less time
on it. Older adults make up the network’s fastest growing audience
in developed countries. Together, these patters suggest that
Facebook faces an uphill battle in retaining its audience numbers
over time.
The social network’s strongest growth globally comes from India,
Brazil, Russia, Japan and Indonesia, eMarketer found.
Some trackers of
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| Thursday, 09 May
2013 01:30 |
SocialTimes >>
Yahoo CEO Marissa Mayer sparked debate among remote workers
worldwide when she introduced a
new telecommuting policy in February that sent many of her own
employees back to the office. After a period of silence,
Mayer defended her decision, adding that
it “was wrongly perceived as an industry narrative.” Wrong or not,
she had the public’s attention. This analysis of public sentiment
by social media management company SDL shows that while people’s
perceptions of Mayer improved when she
extended maternity leave for new mothers and
added some perks for fathers and adoptive parents, their
interest in the story waned overall.
In the presentation below, SDL outlines the volume trend, share
of voice, sentiment analysis, and conversational themes related to
each set of policies. The extended maternity leave announcement and
the parent perks, announced in close succession, are counted as one
event.
Mayer’s telecommuting policy got the most attention by far
with
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| Thursday, 09 May
2013 01:08 |
SocialTimes >>
Yahoo has acquired the flight
search engine MileWise and the Web and mobile polling app
GoPollGo.
Both services have already been shuttered. MileWise, which
provided personalized flight recommendations based on user
preferences and miles rewards memberships, said it will notify
users by email on how to export their data.
MileWise’s 10-member staff will join Yahoo’s new New York
engineering offices to work on mobile products. The GoPollGo team
will also work on mobile products but will join the company’s
Sunnyvale headquarters.
Both teams pointed to the growing talent pool at Yahoo as a
reason for their decisions to be acquired.
“We’re thrilled to be joining such a talented group of
inventors, and can’t wait to get working on the next big thing
coming out of Yahoo,” the MileWise team said in a statement.
Of the merger, GoPollGo said, “We share an enthusiasm for
building
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| Wednesday, 08 May
2013 23:56 |
SocialTimes >>
Google has launched a widget that will allow users
to save files they find on the web directly to their Drive cloud
storage accounts.
“We surf the web for a million different reasons – for
everything from school research projects to time-killing memes. And
when we find something relevant for us, whether that be our most
recent pay stub or just an adorably awesome pic, we may want to
save it for later reference or to share with friends in the
future,” the company said in a blog post.
The widget spares users from first downloading files to their
computer and then uploading them to Google’s cloud storage
system.
The feature relies on individual websites to insert the a save
button using code provided by Google. As such, it’s unlikely to be
widely available for some time.
We’ve inserted a sample below:

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| Wednesday, 08 May
2013 21:38 |
SocialTimes >>
It’s only been 100 days since
Vine first appeared on Twitter and users are already sending out
5 Vine videos every second. Video technology company
Unruly analyzed 10 million Vines over a one-month
period to better understand the sharing patterns
surrounding Twitter’s new mobile video app. The study showed
that good things come in short, repetitive packages.
During the sample period, the largest number of Vine tweets
(19,667) appeared on Monday, April 15 between 3 and 4pm EDT, just
after the Boston Marathon explosions. Typically, weekends
were the most popular time to tweet a Vine video, with most of the
activity occurring between 10:00 and 11:00 a.m. EDT. The analysts
found that there was more activity on weekends than on all of the
other weekdays combined.
One Direction’s Harry Styles had the most-shared Vine, which was
tweeted more than 47,000 times. Most of the top 100
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| Read more... |
| Wednesday, 08 May
2013 19:00 |
SocialTimes >>
Click
here
to receive the Morning Social Media Newsfeed via email.
LinkedIn
Releases New ‘Channels’ for Reading Articles and Slide
Shows (SocialTimes)
LinkedIn’s front page, LinkedIn Today, has undergone an
organizational makeover to make news links and slide shows easier
to find. Announced Wednesday, LinkedIn’s “Channels” allow members
to browse, sort and follow content by category.
paidContent There are some fairly obvious examples
such as Economy, Entrepreneurship and Leadership, as well as
broader categories such as Healthcare, Technology and Social Media
— and a few somewhat more unusual channels too, like “Things I
Carry” and “My Best Career Mistake.” Once you pick your categories,
the site shows you a redesigned LinkedIn Today page that looks very
much like the front page of a magazine website: there is one larger
story with a big image at
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| Wednesday, 08 May
2013 06:32 |
SocialTimes >>
Rents in San Francisco getting you down? Try living
in a 1990 Chevy Conversion van for $520 a month. It has no Internet
or bathroom, but it has a queen-size bed and it runs!
A studio apartment in the Mission goes for upwards of $1,600
these days — thanks, in no small part, to well paid engineers at
successful startups like Airbnb.
The van is parked at the seediest edge of the Mission District,
according to the Airbnb listing. It’s not
uncommon to see people with financial troubles living in parked RVs
not far away.
The van’s owner identifies herself as a freelance writer and
hypnotherapist.


New Career Opportunities Daily: The best jobs in
media.
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| Wednesday, 08 May
2013 05:27 |
SocialTimes >>
LinkedIn’s front page, LinkedIn
Today, has undergone an organizational makeover to make news links
and slide shows easier to find. Announced today, LinkedIn’s
‘Channels’ allow members to browse, sort, and follow content by
category.
“As part of our efforts to simplify the product experience, we
have chosen a small set of content channels that intersect
high-quality content and professional insights that matter most to
LinkedIn members,” a LinkedIn spokesperson said.
Some of the channels, like “Things I Carry” and “My Best Career
Mistake” are based on LinkedIn’s monthly content packages that
incorporate themed essays from LinkedIn’s chosen “thought
leaders.”
Others reflect news on popular industries, such as technology
and healthcare, or general career advice and tips for both
professionals and students.
Currently, there are around 20 channels. The company expects to
add more in the future.
New Career Opportunities Daily: The best jobs
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| Wednesday, 08 May
2013 05:24 |
SocialTimes >>
Syrian Internet connections yesterday, courtesy CloudFlare
Syria experienced a near total Internet blackout for 19 hours
yesterday, and today the government said the outage stemmed from a
cut cable, an explanation that security company CloudFlare called
“highly unlikely.”
“Syria’s network connects to the rest of the Internet at four
distinct points that are geographically separated. For traffic to
be terminated entirely, all four connection points would need to be
severed simultaneously,” the company explained
in a blog post on the incident.
Further, CloudFlare argues a few IP addresses remained
functional during the outage, which couldn’t be the case if a cable
had been cut.
New Career Opportunities Daily: The best jobs in
media.

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| Wednesday, 08 May
2013 04:20 |
SocialTimes >>
Dos Equis was the beer of choice for toasting Mexico on Cinco de
Mayo, at least on Twitter.
Expion, an enterprise
social media management software company, looked at all brand
mentions for ten of the top beer brands between April 24 and May 6
to see how well they did.
While Dos Equis’ spin on the holiday, “Dos de Mayo,” didn’t
generate record amounts of buzz, the brand did earn the most
mentions (4,746) of any other beer on Twitter in that time frame,
including other Mexican beers like Corona (464 mentions) and
Tecate.
“For consistency’s sake, Expion is tracking only @ mentions of
each brand, which may be why some of the numbers seem low,”
explained Expion CMO Mike Heffring. “We feel that @ mentions are
the best representation of users engaging or responding with the
brand messages.”
Dos Equis’ #DosDeMayo hashtag only generated 1,979 mentions,
which the analysts said might have
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| Wednesday, 08 May
2013 03:44 |
SocialTimes >>
Groupon reported consolidated
revenue of $601 million in the first quarter of 2013, up 7 percent
over the first quarter of last year.
Although it reported a net loss of $3.2 billion, it shrunk its
solvency gap 10 percent in a year-over-year comparison, and managed
to deliver an adjusted earnings per share of $0.03 after a loss
last quarter.
“We are encouraged by our results, as our local revenues
accelerated and our margins improved over the prior quarter. We had
record mobile performance as 45 percent of our North American
transactions came from mobile in March, and more than 7 million
people downloaded our apps in the quarter,” said chairman acting
co-CEO Eric Lefkofsky in a statement.
The company’s share price rose slightly after hours.
Developing. This post will be updated to include the company’s
call with investors.
New Career Opportunities Daily: The
|
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| Wednesday, 08 May
2013 03:44 |
SocialTimes >>

In his first call as acting co-CEO, Eric Lefkofsky promised the
company would be more focused, emphasizing its ability to deliver
local business deals in a variety of markets.
“At times as an organization, we’ve spread ourselves too thin,”
he said, reflecting on Groupon’s initial horizontal expansion
beyond daily deals.
Groupon reported consolidated revenue of $601 million in the
first quarter of 2013, up 7 percent over the first quarter of last
year.
Although it reported a net loss of $3.2 billion, it shrunk its
solvency gap 10 percent in a year-over-year comparison, and managed
to deliver an adjusted earnings per share of $0.03 after a loss
last quarter.
The company’s share price rose slightly after hours.
Lefkofsky pointed to the company’s renewed focus to account for
its quarterly improvement.
“By Q4, the overall mix [of offerings] shifted toward newer
categories. In 2013, they rebalanced
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| Wednesday, 08 May
2013 03:30 |
SocialTimes >>
“If my listeners don’t call, tweet, text, email or
Facebook, I don’t have a show,” said Jay
Mohr in the latest installment of Mediabistro’s
So
What Do You Do? The man of multiple media who currently hosts
an eponymous show on Fox Sports Radio has an engaged following on
social networks, and even got his fans to start tweeting about his
sponsors. So how exactly did he manage to do this?
“One day I said, ‘If you tweet about a sponsor and it’s funny,
it will always get read.’ That opened the floodgates, and I think
it’s hilarious. The tweets I read are very clever, and people
really earn their way onto the airwaves with them.”
Read the full interview in So
What Do You Do, Jay Mohr, Comedian and Fox Sports Radio
Host?
New Career Opportunities Daily: The
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| Wednesday, 08 May
2013 02:55 |
SocialTimes >>
Press coverage of Donald Trump’s foray
into crowdfunding with FundAnything has said Trump wants to open
crowdfunding up to the masses. Which got us curious: Which
crowdfunding sites have the most favorable terms for users?
Kickstarter’s takes a 5 cut from successful campaigns. Its
payment processor is Amazon Payments, which charges 2 percent plus
$0.05 per transaction for bank account debits, 2.9 percent plus
$0.30 for credit card transactions transactions above $10 and 5
percent plus $0.05 for transactions below $10.
Most of the crowdfunding sites that have followed in
Kickstarter’s shoes have set similar fees, but Trump’s FundAnything
and IndieGoGo also offer a twist on the “tipping point model.” They
offer a 9 percent fee for projects that don’t reach their
goals.
FundAnything charges 5 percent on successful campaigns, while
IndieGoGo takes just 4 percent. Both also involve payment
processing fees
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| Wednesday, 08 May
2013 02:14 |
SocialTimes >>
Even kale can go viral if you follow these tips from Pingage on how to build a better pin on
Pinterest. This infographic shows how a picture of leafy greens
generated 451 repins, 1,936 site clicks, and 58 new followers in
its first 24 hours on the image-sharing site.
The basic recipe calls for tall images and concise, bold
captions. Use the top 10 categories to reach the people who
will love your pin and post at the time of day when your audience
is most likely to see it.
See more details on how kale won over Pinterest users in the
infographic below.

New Career Opportunities Daily: The best jobs in
media.

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| Tuesday, 07 May
2013 23:58 |
SocialTimes >>
A listing for a bloody mannequin has
disappeared from Amazon after feminists complained it was promoting
violence against women.
The activist group UltraViolet collected
63,000 signatures on a petition to get rid of the shooting
target designed by Zombie Industries that bled when shot and was
chillingly called “The Ex.” The first 10,000 signatures appeared
within the first 30 minutes of the campaign, the organizers
said.
The petition stated, “Zombie Industries ‘The Ex’ shooting
target–a large-breasted woman who bleeds when shot–promotes
domestic violence and partner homicide and should not be sold on
your website. Please remove this horrible product immediately.”
This is not the first of the company’s products to stir
controversy. At a recent NRA convention, Zombie Industries was
reportedly
asked to remove from its booth a display zombie that resembled
Barack Obama.
Amazon did not respond to the petitioners,
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| Tuesday, 07 May
2013 22:23 |
SocialTimes >>
TripAdvisor is planning a television
advertising campaign to introduce its hotel booking and community
review site to a mainstream audience. The company’s co-founder and
CEO, Stephen Kaufer, mentioned the plan in last night’s quarterly
earnings call.
“We are scheduled to begin testing our first TV ad later this
quarter, and you should expect us — expect to see us on air in a
meaningful way starting in Q3 in the U.S.,” Kaufer
said to call participants. “As always, we will test and
learn.”
Last quarter, TripAdvisor saw an average of 200 million monthly
unique visitors on its branded sites and now publishes more than
100 million reviews and opinions, the company said.
Another travel site that advertises on television is the deal
aggregator Kayak, which is a
competitor to TripAdvisor now that the review site has added meta
search and display
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| Tuesday, 07 May
2013 20:52 |
SocialTimes >>
The closest thing to cheap visual tricks I consume lies in
single-topic Tumblr sites wittily crafted with amateur Photoshop
skills. I say witty because it’s a form of pop surrealism that is
rather ingenious.
“Surrealism is destructive, but it destroys only what it
considers to be shackles limiting our vision.” —Salvador
Dali

Pokemon x Nicolas Cage
continued…
New Career Opportunities Daily: The best jobs in
media.

|
| Read more... |
| Tuesday, 07 May
2013 19:00 |
SocialTimes >>
Click
here
to receive the Morning Social Media Newsfeed via email.
Facebook
(Unofficially) Lands on Google Glass
(AllFacebook)
Although it’s only available to a super-select few, Facebook
already has a home on Google Glass. It’s not the official Facebook
application, but TechCrunch reports that recently launched
photo-sharing app Glass to Facebook uploads photos taken with
Google Glass to users’ Facebook accounts.
TechCrunch The setup is similar to that of other
third-party apps like GlassTweet but requires you to give Facebook
permissions to post to your timeline. It only takes a few seconds
to get going. Mashable
It’s worth noting that there’s currently a security alert on
TesseractMobile’s website — the creator of the app — associated
with the site’s root certificate. So install at your own risk.
SFGate/Business Insider Few people have worn
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