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Pinterest Ads Are Coming In Q2 [Report] E-mail
Tuesday, 25 March 2014 01:30
WebProNews » Social Media >> 
Pinterest announced its forthcoming ads in September, and began testing the “Promoted Pins” the next month. Now, the Wall Street Journal is reporting that the ads will get a proper launch in the second quarter, which isn’t too far off. …
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A Video Infographic History of Twitter E-mail
Tuesday, 25 March 2014 01:00
SocialTimes >> 

When Jack Dorsey, Evan Williams and Biz Stone launched Twitter in 2006, they started a phenomenon. Last week, the social network powered by a stream of 140-character bits of information celebrated its eighth birthday. While Twitter invited users to rediscover their first tweet, Mashable created an illustrated timeline of Twitter’s inception, explosion and development, all the way up to 2014.

From Dorsey’s first tweet declaring that he was “setting up my Twttr” and rapid growth to 100 million tweets a day, to a $31 billion dollar opening on the NYSE and the record-breaking Oscar selfie, check out the video infographic.

New Career Opportunities Daily: The best jobs in media.

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Disney Buys YouTube’s Maker Studios for At Least $500 Million E-mail
Monday, 24 March 2014 23:58
SocialTimes >> 

Reuters has learned that Walt Disney Co is aquiring Maker Studios — one of YouTube’s largest networks — for $500 million. Disney said the price tag could rise to $950 million if Maker hits certain “performance milestones.”

The deal will help Disney draw more teens into its entertainment empire. “Maker producers target the younger millennial generation, known for its high appetite for online video,” reports Reuters. Maker partners with 24 year-old gamer, PewDiePie, YouTube’s single most-subscribed star with more than 25 million subscribers.

Disney’s CEO Bob Iger said in a statement, “Short-form online video is growing at an astonishing pace and with Maker Studios, Disney will now be at the center of this dynamic industry.”

Maker helps produce and distribute videos to more than 380 million subscribers worldwide across more than 55,000 channels. Its videos now collectively garner

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Xiaomi’s Global Ambitions Begin in India E-mail
Monday, 24 March 2014 23:16
SocialTimes >> 

Four-year-old mobile Internet company Xiaomi is one of China’s leading tech firms. The company is currently valuated at over 10 billion USD and has over 3000 employees.

The company’s global vice president (and former Google VP), Hugo Barra, recently sat down with CNET’s Aloysius Low in Beijing to talk about the company’s plans to go global and its dedication to Android: “And while it could still be a honeymoon period for Barra, the former Googler passionately believes Xiaomi has what it takes to to conquer the world.” Here is an excerpt:

“Things have been fantastic,” [Barro] says. “The culture here is very similar [to the culture at Google] — this notion of having a company formed by a large number of small teams that move very quickly, have a sense of ownership, and are somewhat autonomous and independent.”

 

The culture

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Social Media Newsfeed: Obama Joins Quora | Facebook Page Layout E-mail
Monday, 24 March 2014 23:00
SocialTimes >> 

 Click here to receive the Morning Social Media Newsfeed via email.

Obama Gives Quora a Presidential Push (ReadWrite)
If his Reddit AMA was any indicator, Quora’s first verified public figure should certainly improve the credibility of the quietly growing topic-driven Q&A platform. President Barack Obama joined Quora Monday morning to answer questions about the Affordable Care Act, also known as Obamacare. USA Today Obama also becomes the first Quora member to get a “verified profile,” confirming to other members of the Quora community that the answers came from the White House and not from someone pretending to be the president. Other public figures on Quora, and for that matter, other members of the Q&A social network who are not as well known are also now able to get verified profiles, said Alex Wu, Quora’s head

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Mobile Apps and Music Piracy E-mail
Monday, 24 March 2014 22:30
SocialTimes >> 

The music industry’s global trade group, the International Federation of the Phonographic Industry (IFPI) issued a warning about the widening scope of piracy in its annual report issued on March 18.

“Mobile applications have eclipsed file-sharing services, online storage sites known as ‘digital lockers’ and stream-ripping software as the most widely used source of free music downloads, according to a new study from researcher NPD Group, whose results have not previously been made public,” reported Recode.

Mobile technology has come a long way since the ring tone. The NPD Group found that 27 million people in the U.S. used mobile applications to download at least one unauthorized song last year. Music Maniac, for example, gives free access to the top 10 ten songs on the current Billboard’s Hot 100 list, and has been downloaded more than 10 million times.

The Recording

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How to Win at Mobile Marketing E-mail
Monday, 24 March 2014 07:45
SocialTimes >> 

Michelle Smith is a freelance writer who covers marketing. She welcomes your feedback This e-mail address is being protected from spambots. You need JavaScript enabled to view it .

The mobile Web is constantly getting bigger — and better.

Fifty-five percent of Americans own smartphones, while another 42 percent have tablets.

Seventy-three percent of Facebook’s 1.15 billion users log in with the social network’s mobile app. And YouTube recently revealed that 40 percent of its traffic comes from mobile.

That’s significant for marketers trying to find their place online. Let’s take a look at what brands can do to stay relevant on the mobile Web — and what they can learn from companies that do it well.

Keep it simple — and short

We amended the classic acronym K.I.S.S. (keep it simple — well, you know) for our own mobile-marketing purposes. Short and simple marketing campaigns are the number-one way to succeed in

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Twitter Turkey Ban: Facebook Called “Immoral” by PM E-mail
Monday, 24 March 2014 06:48
WebProNews » Social Media >> 
In a statement at an election rally recently, according to AFP, Turkish Prime Minister Recep Tayyip Erdogan (pronounced ER-doo-won) continued his attack on sites like Twitter, Facebook and Youtube, saying , “I cannot understand how sensible people still defend Facebook, …
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Don’t Let Teens Ruin Your Social Network E-mail
Monday, 24 March 2014 06:15
SocialTimes >> 

The teen market can be difficult one to corner, but for many social networks, it’s worthwhile to capture the younger demographic. An audience that has free time and the desire to talk is always a good bet. But according to Angelo Sotira, co-founder and CEO of deviantART, an engaged teen audience can be a double-edged sword.

“Imagine that you’re in your apartment, scrolling through the latest confession/messaging/social app, and it’s full of woes of teenage heartbreak. You realize that this app doesn’t speak to you,” Sotira wrote in a post on Recode. When teens represent a high portion of the user base, they can create more perceived noise-to-signal for older users. Your app becomes a teen fad, and potential users skip past it.

Secret and Whisper are popular confession apps, and they don’t really have a very intentional

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Ello Goes Against the Social Networking Grain By Declaring Users ‘Not a Product’ E-mail
Monday, 24 March 2014 05:08
SocialTimes >> 

It seems like when you’re a network as big as Facebook or Twitter, everyone is trying to knock you off your perch. Brash young startups constantly come out of the woodwork, claiming to be the next Facebook. But Ello is taking a slightly different route — hoping to dethrone the biggest social network by being the exact opposite. Not through an aggressive push, but through an empowering product.

The project certainly had secrecy in its DNA – there aren’t even any screenshots of the network. The manifesto listed on Ello’s website lays out the grand design: “We believe a social network can be a tool for empowerment. Not a tool to deceive, coerce and manipulate — but a place to connect, create and celebrate life. You are not a product.”

In an era where the big social networks

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Social Media Newsfeed: Obama Surveillance Meeting | Facebook Shame E-mail
Sunday, 23 March 2014 23:00
SocialTimes >> 

 Click here to receive the Morning Social Media Newsfeed via email.

Facebook Not Mollified By Obama Meeting (USA Today)
It doesn’t sound like Facebook is satisfied by President Obama’s explanation of National Security Agency programs that touch on the Internet. “While the U.S. government has taken helpful steps to reform its surveillance practices, these are simply not enough,” Facebook said in a statement following Friday’s meeting between Obama and Internet executives. Reuters Eric Schmidt, executive chairman of Google, the world’s largest Internet search engine; Mark Zuckerberg, chief executive officer of Facebook, the world’s biggest social network; and Reed Hastings, chief executive officer of Netflix, an online video streaming service, were among those attending the meeting, the White House said. Other attendees were Aaron Levie and Drew Houston, chief executive officers of two online storage and

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Vircurex Follows MtGox Into Insolvency E-mail
Sunday, 23 March 2014 22:02
SocialTimes >> 

Today the Beijing-based virtual currency exchange, Vircurex, has stopped withdrawals of Bitcoin, Litecoin and other coins, and will freeze existing user accounts due to serious financial problems. The Next Web reports:

Vircurex was hacked twice last year and had been using a reserve of ‘cold storage‘ currency to reimburse users whose balances were affected by the hacks.  However, “large fund withdrawals in the last weeks… have lead to a complete depletion” of the reserves, the company says, meaning that it doesn’t have the funds to pay back affected users. (The exact amount lost to hackers was never made public by Vircurex.)

Vircurex has a plan to pay back affected users rather than file for bankruptcy like MtGox. It’s posted this statement on its website explaining how the company plans to pay back customers and return the

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New ‘Snoopy’ Drone Hacks Your Phone E-mail
Sunday, 23 March 2014 21:27
SocialTimes >> 

New drone technology that can steal the contents of your smartphone is being presented at next week’s cybersecurity conference in Singapore, Black Hat Asia, reports CNN.com.

The “Snoopy” drone can access mobile devices with Wi-Fi settings turned on, taking advantage of a built-in feature on smartphones and tablets that looks for previous networks when a device tries to connect to the Internet.

Snoopy will send back a fake signal disguised as a trusted network and intercept everything being sent and received including sites visited, credit card information, location data, usernames and passwords.

“Their phone will very noisily be shouting out the name of every network it’s ever connected to,” Sensepost security researcher Glenn Wilkinson told CNN. “They’ll be shouting out, ‘Starbucks, are you there?…McDonald’s Free Wi-Fi, are you there?”

Snoopy is currently being tested in London, reports CNN:

CNNMoney took Snoopy out for a spin in London on a Saturday afternoon

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The Good Wife: Will’s Dead, What Now? E-mail
Sunday, 23 March 2014 18:01
WebProNews » Social Media >> 
The Good Wife, CBS’ standout legal drama gave the audience a shock Sunday with the killing off of lead character Will. The character has played an important part of the show; he’s a partner at the Lockhart Gardner law firm …
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Social Media Jobs: Time Inc., Playboy Enterprises, American Trucking Associations E-mail
Saturday, 22 March 2014 06:15
SocialTimes >> 

This week, Time Inc. is hiring a social media editor for People StyleWatch, while Playboy Enterprises is seeking a senior manager of social media. American Trucking Associations needs a digital media editor, and Rescue Social Change Group is on the hunt for a social media specialist. Get the scoop on these openings below, and find additional social media jobs on Mediabistro.

Find more great

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LinkedIn Updates Pulse, adds ‘Influencers’ and On-Site Publishing E-mail
Saturday, 22 March 2014 03:59
SocialTimes >> 

As social networks rely more on news to drive activity, LinkedIn is working on improvements to its news-reader app, Pulse. The updates will assign content a higher in-stream ranking based on data from users’ connections, career history and seniority.

Leveraging user profiles to serve up relevant content is at the center of the company’s mobile strategy. More than 41 percent of LinkedIn’s traffic comes from smartphones and tablets and the company expects more than half of its traffic will come from mobile devices this year.

LinkedIn is also broadening its focus from information specific to a user’s profession and job searches to prioritizing content that makes LinkedIn a daily destination. It’s recently enlisted celebrities like Arianna Huffington and Martha Stewart as “influencers” who publish on the site. And all LinkedIn users will be able to publish their own content by the end

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Apple Considers On-Demand Music Streaming, iTunes App for Android E-mail
Saturday, 22 March 2014 03:58
SocialTimes >> 

As download music sales deteriorate and revenue from streaming services grow, Apple is considering an on-demand streaming service that would rival Spotify and Beats Music. Billboard.com reported yesterday:

“They are feeling out some people at labels on thoughts about transitioning its customers from iTunes proper to a streaming service,” says one major label source. “So when you buy a song for $1.29, and you put it in your library, iTunes might send an e-mail pointing out that for a total of, say, $8 a month you can access that song plus all the music in the iTunes store. It’s all in the ‘what if’ stage.”

Apple has opened exploratory discussions with senior label executives as part of a range of efforts to support the iTunes Store after seeing double-digit declines in U.S. download sales.

Other initiatives might include

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Earned Media is Not Nearly as Free as You Think E-mail
Friday, 21 March 2014 04:30
SocialTimes >> 

The debate about paid advertising vs. earned media is hotly contested. When major changes like updates to Facebook’s algorithms impact a business’ ability to reach their audience, it seems like the only thing to do is fork over cash for advertising. But maybe “earned media” isn’t as free as marketers like to think.

“The truth is that the road to viral success is often paved with hefty price tags and significant manpower. Great content doesn’t make itself,” says the 140proof blog. And it’s true — many social media managers and teams are working long hours to manage successful campaigns.

Not only are teams pouring resources into ongoing efforts, many companies now see live event social marketing as a necessity. You’re nobody if you didn’t cover the Oscars, Super Bowl or Sochi Olympics.

This year,

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Twitch.tv and Video Gaming as a Spectator Sport E-mail
Friday, 21 March 2014 03:00
SocialTimes >> 

As online video viewing has become a staple of Internet behavior, YouTube and Twitch.tv have facilitated the growth of video gaming as well. And this is a case where correlation is in fact causation: Twitch.tv grew out of Justin.tv, specifically because there was a need for a dedicated gaming channel. Gaming was dwarfing the rest of Justin.tv.

Watching others play video games has always been part of the gaming experience. Emmett Shear, co-founder of Justin.tv and Twitch.tv, traced the origin to the video arcade: “That was where the first video games were. And one of the interesting things about the arcade was you watched more than you played… Everything that’s old is new again,” he told Polygon.

From this viewing came recorded footage that was passed from person to person. It was generally footage of fighting games, and the

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The Global Reach of SXSW on Social Media [Infographic] E-mail
Thursday, 20 March 2014 07:15
SocialTimes >> 

SXSW started out as a back in 1987 in Austin, where organizers expected 150 people to show up. “It was meant to be a regional event for five or six states,” co-founder of the event Louis Black once told the Daily Texan. “But it was national almost immediately.”

The founders probably never anticipated what they meant to be a small event to balloon to global proportions. Last year, the number of people who attended at least one SXSW event set a new record: 155,000. The social media buzz surrounding the conference has also reached new heights – this year’s festival drew over 2.2 million mentions on social media from around the world.

According to data from Synthesio, a social media monitoring platform, SXSW Interactive drew the most social media activity with over 142,000 mentions. That’s unsurprising, given the conference’s role as a startup accelerator. The film portion of the conference

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