| Thursday, 09 May
2013 16:00 |
Mobile Marketer
Marketing Sectors Feed >>
NEW YORK – Mobile continues to play a big role in
marketing strategies and new technologies such as Google Glass, as
well as relevant and personalized content are top priorities this
year, according to attendees at the 2013 MMA Forum.
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| Thursday, 09 May
2013 01:00 |
Mobile
Marketing Watch >>
Are small business owners really using mobile
technology for their business? This week, the team at Constant
Contact set out to answer that question. And according to the
findings of their sweeping new survey, the answer is a resounding
“yes.” Of those surveyed, 66 percent report currently using a
mobile device, including smartphones and tablets, [...] 
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| Thursday, 09 May
2013 00:52 |
Mobile
Marketing Watch >>
As Facebook has shown with acquisitions in the
past – including the Instagram buy for $1 billion – the social
networking giant isn’t afraid to pour cash into a company it wants
to absorb. According to the rumor mill Thursday morning, the next
target for acquisition on Mark Zuckerberg’s radar is Waze. Reuters
added to [...] 
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| Thursday, 09 May
2013 00:46 |
Mobile
Marketing Watch >>
Apple isn’t the only tech giant with a large pile
of cash sitting around. Samsung’s cash in reserve totals $28.5
billion after debt, AllThingsD reports. Having grabbed a big chunk
of the profitable smartphone business from Apple Inc. and others,
Samsung Electronics Co. now faces a new, enviable Apple-like
challenge: a mammoth pile of unspent, [...] 
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| Read more... |
| Thursday, 09 May
2013 00:32 |
Mobile
Marketing Watch >>
Millennial Media celebrated it’s “Independence
Day” on Wall Street yesterday as the company reported earnings for
the first quarter of 2013. What’s more, the mobile ad giant
declared during its earnings call that Millennial Media will remain
independent for the foreseeable future. That is, the public company
is not for sale. Millennial Media Chief Executive [...] 
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| Read more... |
| Thursday, 09 May
2013 00:21 |
Mobile
Marketing Watch >>
According to a new report from Intuit, some fifty
percent of American small businesses close within their first year
of operation. It’s a scary statistic. But there’s no shortage of
things a small business owner can do – from savvy marketing to
smart hiring – that can do wonders to ensure the longevity of a
[...] 
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| Read more... |
| Thursday, 09 May
2013 00:19 |
Mobile
Marketing Watch >>
According to an eye opening new report from DDM
this week, the world’s largest video platform may now call China
home. Baidu, a search company based inside of the world’s most
populous nation, is building its video streaming services and
upping its competition with Youku-Tudou, the leader in China’s
video market. The purchase of PPS.tv [...] 
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| Thursday, 09 May
2013 00:16 |
Mobile
Marketing Watch >>
You can add the title of hairdresser to the
rapidly expanding list of professionals adopting mobile payments
technology at a fast clip – pun intended. This reality was recently
explored in-depth on the PayAnywhere blog. “The hair-care
profession consists of various different working arrangements,”
reads the post from PayAnywhere, a leading provider of mobile
payments [...] 
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| Thursday, 09 May
2013 00:12 |
Mobile
Marketing Watch >>
A well-known and highly respected analyst for
Morgan Stanley says Apple will likely build more than one new
iPhone model this summer. This latest chatter corroborates with
speculation from supply chain sources and other knowledgeable
industry sources who claim that multiple iPhone models are in the
works. On Wednesday, Morgan Stanley’s Katy Huberty shared some
[...] 
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| Read more... |
| Thursday, 09 May
2013 00:11 |
Mobile
Marketing Watch >>
A new survey conducted by Constant Contact
indicates that mobile technology has become the new point-of-sale
(POS) solution of choice for a growing number of small businesses.
Seventy-one percent of small businesses using mobile technology now
accept mobile payments and 52 percent utilize a
mobile-/tablet-based point-of-sale system, the report finds. “In
busy shops and department [...] 
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| Thursday, 09 May
2013 00:05 |
Mobile
Marketing Watch >>
Apple’s chief financial officer Peter Oppenheimer
is doing quite well for himself these days… even better than Apple
CEO Tim Cook. According to the most recent industry data compiled
by Bloomberg, Oppenheimer is now the highest paid chief financial
officer in the world. Last year, Apple’s finance boss was
compensated $69 million. Apple’s strong financial [...] 
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| Read more... |
| Wednesday, 08 May
2013 16:00 |
Mobile Marketer
Marketing Sectors Feed >>
Velti, one of the leading mobile advertising and
marketing technology firms worldwide, cut an estimated 200
employees from its workforce a couple of weeks ahead of its
first-quarter earnings call on May 13.
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| Read more... |
| Wednesday, 08 May
2013 16:00 |
Mobile Marketer
Marketing Sectors Feed >>
Tablets are poised to bring in substantial
revenue in the next few years as consumers increasingly become more
comfortable paying for content, according to a new report from
Juniper Research.
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| Read more... |
| Wednesday, 08 May
2013 16:00 |
Mobile Marketer
Marketing Sectors Feed >>
Mobile offers an important and growing channel
for loyalty marketers, with 73 percent of smartphone users
interested in interacting with loyalty programs through their
mobile device, according to a new report from Maritz Loyalty
Marketing.
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| Read more... |
| Wednesday, 08 May
2013 16:00 |
Mobile Marketer
Research News Feed >>
Most affluent consumers will continue to purchase
from a luxury brand that offers a mainstream line, according to a
new report from the Luxury Institute.
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| Read more... |
| Wednesday, 08 May
2013 16:00 |
Mobile Marketer
Marketing Sectors Feed >>
Luxury Daily today - Givenchy ups mobile traffic
via product QR code; Hermès engages younger brand enthusiasts with
tableware line.
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| Read more... |
| Wednesday, 08 May
2013 16:00 |
Mobile Marketer
Marketing Sectors Feed >>
Mobile Commerce Daily today - Citi sets sights on
international markets to cement mobile banking focus; Modell’s
equips store associates with iPads for mobile checkout.
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| Read more... |
| Wednesday, 08 May
2013 05:57 |
Mobile
Marketing Watch >>
According to Derek Johnson, founder & CEO of
Tatango, the explosion of mobile marketing over the last couple of
years has resulted in Tatango seeing an increased interest in
location based SMS campaigns. Along with that interest have come
some surprisingly common questions. “While this type of technology
has been around for years, there’s still [...] 
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| Read more... |
| Wednesday, 08 May
2013 05:44 |
Mobile
Marketing Watch >>
What can business leaders and managers learn from
watching the earnings of publicly traded companies? “Plenty,” says
Kathleen Brush, a 25-year veteran of international business and
author of “The Power of One: You’re the Boss,” a guide to
developing the skills necessary to become an effective, respected
leader. “When looking at the corporations reporting
lower-than-expected [...] 
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| Read more... |
| Wednesday, 08 May
2013 04:47 |
Mobile
Marketing Watch >>
The iPhone only became available to T-Mobile
customers on April 12th, but the nation’s fourth largest carrier
says it has already sold more than 500,000 units of Apple’s hugely
popular smartphone. Adjusted earnings, excluding interest, tax,
depreciation and amortization of $1.2 billion was also down 7.5
percent from a year earlier, though that figure was [...] 
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