|Sunday, 10 January
inclusion is a search engine marketing model in which Web site
owners pay a search engine company to guarantee their sites will
show up in search results. In addition to guaranteeing that a
client's Web site will be indexed, paid inclusion may ensure that
the search engine's crawler software visits the client's site more
frequently, and may also give clients the option to submit
information about their pages more often.
According to proponents, paid inclusion will help to improve the...