10 Video SEO Tips To Improve Rank and User Experience was originally published on BruceClay.com, home of expert search engine optimization tips.

Statistics show that 17% of people spend less than four seconds on a website, but they are willing to spend 2.7 minutes watching a video online. Knowing that the average television commercial is 15-30 seconds long, think of what you could do with the attention-span-eternity that is 2.7 minutes of video engagement gold. Video is [...]

Four groups of Canadian marketing professionals are set to converge at SES Toronto for a collaborative get-together with SES attendees, speakers, and exhibitors. Before we get there, the group organizers discuss the dynamic digital landscape.

Are algorithmic updates created solely to force webmasters to buy ads and increase Google's bottom line? While it's no conspiracy that Google wants to make profits, Google's Matt Cutts says updates are only designed to improve the user experience.

Are algorithmic updates created solely to force webmasters to buy ads and increase Google's bottom line? While it's no conspiracy that Google wants to make profits, Google's Matt Cutts says updates are only designed to improve the user experience.

PPC Certifications have been a hot topic as of late. One of the most popular posts on PPC hero is about Google’s Fundamentals Exam.  I also receive a lot of questions about the best certification programs during webinars and at …

Yesterday, Search Engine Watch published a story that was a bit outdated. What they eventually did was redirect the story to an older story which said the same thing.

In short, Google updated the time stamp on their Can competitors harm ranking? help document. It was assumed by the author of the story that the content changed as well, but it did not. The content did change over a year ago and we reported that but the truth is, on the negative SEO claims by Google, Google's Matt Cutts always said it was possible.

I mean, back in 2007 we reported Matt Cutts as saying that it is possible, but very hard. Now it is easier but still very rare, according to Matt Cutts.

In the Hacker News thread,

Many people are missing the point of authorship. Strong authors who pass great Author Rank won’t be people who simply blog a lot, all over the place; they will be contributors who contribute amazing content that is relevant.

Do you remember the last television commercial you saw? How about the last radio ad you listened to?

Okay, here’s one you’ll remember for sure: What company was behind the last banner ad you saw online?

My guess is that you don’t remember any of those three types of advertising. But don’t feel bad about it. You’re probably suffering from “Horse Blinder Syndrome.”

It’s nothing serious, just a natural progression of how we humans have developed a tendency to ignore advertising. Especially online.

Display ad click-through rates have plummeted over the years, and according to DoubleClick research and HubSpot, the average CTR is now at a miniscule 0.1%.

So how do we brilliant marketers and creative advertisers improve? Well, there’s something called native advertising. And I’m 100% positive you’ve been exposed to it already. With native advertising showing better performance than banner

In the SEO space, there are always two types of personalities. One is those that go head down and focus on improving their own site and then there are those that look at competitors and complain that they are doing things that are illegal. Typically, it is the first kind that wins out because they are making a difference, whereas the other is not really making a difference.

A thread from the SEO Blackhat Forums has one SEO, who seems new, asking about using bad links to push down his competitors or get them penalized. The response to that is amazing.

Here is one:

Why waste your time damaging other peoples businesses? I don't understand some people.

Use your time to gain your own ranking back.

And another:

Better throw your efforts into boosting your own stuff,

A WebmasterWorld thread has Webmasters and SEOs sharing their best SEO tips. The thread was started by moderator, goodroi, asking "Put Up or Shut Up - Share your best tip for better Google rankings."

So what are some of the best SEO tips being shared?

• Every page of your site should offer significant value to your audience.
• Check your site for errors on a regular basis.
• Test your own SEO theories and don't just go by what forums or bloggers say.
• Be patient with your tests.
• Focus on metrics that matter.
• Network not just online but offline, those relationships will help your site grow.
• Don't spam your real, money making web sites. Go long term with those.
• Always learn and try things.
• etc.

There are many many more tips in the WebmasterWorld thread but are these really the best SEO tips they can